May 30, 2023 HOW TO FIND NEW DONORS - PART 2: BUILDING A SUCCESSFUL CAMPAIGN STRATEGY In Part 1 of this series, it was recommended that your organization harvest and examine your current and historical donor development data. Now comes the
April 9, 2023 HOW TO FIND NEW DONORS FIVE has assisted many San Diego County nonprofits with donor development and board governance challenges. One of the more frequent inquiries that arise is “what are the best ways to source new donors?” This question gets asked at
March 12, 2023 ALL THE REASONS YOU SHOULD BE ON A NONPROFIT BOARD Having spent decades being an active member of various nonprofit boards, I can attest that doing a term or two on a board of directors can be both eye opening and rewarding as
October 14, 2022 THE GOLDEN RATIO IN DESIGN Part 3 in a series With the studio's October 2022 email, we looked at how the Golden Ratio existed in not only nature, but in art and architecture. Graphic art and logo design is greatly influenced by the
October 14, 2022 THE GOLDEN RATIO IN DESIGN Part 2 in a series In the September 2022 email, we looked at how the Golden Ratio came to be. Now let's see how this gets incorporated into our historic and everyday existence First, let's look at nature.
September 11, 2022 THE GOLDEN RATIO IN DESIGN When a logo is to be created, a professional designer looks to the foundation on which all good design is crafted – The Golden Ratio, associated with the famous Italian mathematician, Leonardo Bonacci. He is known by his
June 15, 2022 FIRE UP Most often, I author email campaigns based on what the studio clients request for the latest information. However, this mail is about an entity I believe you will enjoy learning about. Several years ago, I ran into a colleague I had met through
June 15, 2022 “IS SOCIAL MEDIA STILL WORTH USING TO INCREASE BUSINESS? One of the questions I get asked most often is: “Is social media still worth using to increase business?” My answer is always an enthusiastic and rousing “YES!” While our country went through a period of
MARCH 17, 2022 BECOME THE “BUSINESS NEAR ME” There is nothing more gratifying for a business than to see your company listed at the top of a search engine results page (SERP). This is especially true if you have a solid number of positive reviews with star
Recently, a new website client presented their logo for use in the site. The owner wanted to "spruce up the logo" and mentioned he purchased the artwork via a website service that provides various logo options for potential purchase. On first glance, it appears to be a nice, balanced logo. Upon further inspection of the art